Annie Roos - Writer

An SEO-optimized blog post for Coyuchi, the premier destination for luxury home linens made with the highest organic standards.

One of many product descriptions I've written for Coyuchi.com over the last five years.

Educational blog post detailing the benefits of organic latex.

Just a sampling of my ghostwriting work for a personal fashion blog out of Naples, Florida.

Michigan's best brewery (voted by me) called on me to give their ecommerce presence the "J. Peterman" treatment, with a crafty, satirical twist.

Another example of my storytelling work for Bell's.

Try not to get carried away with the awesome promise of this DIY six-pack carrier.

Wooden sunglasses... get it?

More from Bell's. I could do this all day.

Charlotte Russe liked it short, sweet, and SEo-friendly, so here's a simple list of a few of my favorite little descriptions.

A product description I wrote for LuLus.com

Product description for Lulus.com.

Another product description showcasing my copywriting work for Lulus.com.

Product description for Lulus.com.

Jewelry description I wrote as a writer for Lulus.com.

Product description for Lulus.com

Product description written for Lulus.com.

Shoe description for Lulus.com

Remember how badass your grandma always looked, sitting there in her rocker, knitting afghans? Yeah, me neither. Which is why yarn bombing is so freakin’ awesome. Sorry Nana.

Mind-blowing three-dimensional street art by German artist Edgar Müller.

Like I really need to tell you why a David Bowie exhibit is awesome...

Breathtaking sculptures carved into forgotten old books. Gorgeous.

There is a war raging in Paris, and it’s spreading across Europe as we speak. The weapon of choice: Post-it notes.

Street art only get sweeter when you add flowers and tiny furniture.

Your perfect sheets exist, but finding them can feel like a chore. Linen or cotton? Percale or sateen? The right choice is personal, and once you acquaint yourself with a little insider terminology, the decision will be easier to make.

Can’t you just imagine the tiny LEGO ghosts who must wander these halls?

My contribution to the "stud"-themed week of blogs. Naturally I chose superhero stud muffins.

Katy Perry claims "It girl" status with her affinity for 4th of July fashion.

Showing some love for a covetable, on-trend fashion spread.

Why wear heels when sparkly sandals can spare your feet the fury?

Equal parts on-trend and classic, the time has come to air out those arches and make room for some delightful d’Orsay shoes!

Steal the sweet style of True Blood's resident fairy with the help of LuLu*s cutest new dresses.

Rock the Tom Binns look for less with a pair of neon earrings from LuLu*s!

Spice up that stack of bracelets with some symbolic sparkle!

My collection of decorating tips to tackle those dreaded white walls.

A quick and easy how-to modeled after Rihanna's pearly Chanel sunglasses.

Never ever be bamboozled by the elusive scarf-tying scramble.

A sampling of my introductory "blurbs" from my post-grad internship for a (now defunct) start-up.